Tag: podcast description

All you need to know about how we relaunched a major podcast and doubled its numbers.

You’ve heard us say it over and over – ‘we see podcast marketing as a mix of marketing touchpoints’ – and that has not changed. So what is the magical number 7 in podcast marketing?

Your podcast’s show description can sometimes make-or-break someone’s choice to listen to your show, so making these as interesting and compelling as possible is key. So how do you do it?