Podcast events have long been a subject of debate. Some podcasts even pride themselves on only recording their episodes live. But what about the rest of us – are podcast events worth it?
Turning your podcast episodes into content for your website, newsletter and even just repurposing part of your show on your feed can help you expand your reach and drive even more engagement with your brand.
Think about it: Podcasting is one of the only media formats where you could begin production without considering a solid marketing plan for launch and beyond. And that has to change.
TikTok has quickly become one of the most interesting platforms for podcasters looking to find new listeners – but how do you use it? And can it really be a game changer for your show?
Launching a new show is like starting any new business or a venture – you need a plan, perseverance and a lot of patience!
Drive downloads and find a new sampling audience for your branded podcast with performance marketing.
Ads in podcasts are not news. And neither are host-reads. But, there are tricks to make your host reads more effective…
Valentine’s isn’t just for chocolates, flowers and cuddly teddy bears – it is also a chance for you to engage your listeners and get more love for your podcast, too.
You’ve probably heard the tried-and-tested ‘find us wherever you get your podcasts’ line at the end of each episode of your favourite show, but there is a bit more to a well-crafted Call-To-Action.
Artwork and titles are often the main reason that a new listener’s going to try out your show – so you need to make them count. First impressions matter, especially online, and you want your podcast to stand out on any browse page.