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Making Your Podcast Work on YouTube
There’s a lot of talk about YouTube being the biggest platform for podcasting. This might be…
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Should You Use Spotify’s Video Functions?
If your focus is on reaching a wide audience, it’s hard not to argue for producing…
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Spotify Can Now Play Your Podcast’s Video: How Does It Work and What It Means
Spotify has rolled out video for podcasts, so you can now choose whether you listen or watch your show. So what does this mean for podcast creators?
Does Your Podcast Need Video Trailers? (Yes, It Does)
Video trailers are quickly becoming a good way to build anticipation and excitement for your audiences. So do you need to start thinking about yours?
Post-Launch: How to Keep Up Your Podcast’s Momentum with Marketing
Launching your podcast is just the first step in successfully finding, and keeping, your audiences. Attracting new listeners might be the goal at the very start of your campaign – but keeping them engaged and converting others to your show, will forever remain a key part of your marketing strategy.
Video in Podcast Marketing: The Big Factor You Can’t Ignore
If you said ‘I have a podcast’ just 5 years ago, you’d often be met with, ‘a what?’ And now, podcasting is an obvious choice when it comes to engaging storytelling. The question is: how do you make sure everyone can find your story?
Celebrity Podcasts: Assumptions to Avoid About Star Power
Celebrity appearances or famous hosts can be a game-changer for your podcast. But remember, a star-studded show alone will not drive your listener to subscribe.
Nobody Has Time for Socials: Ongoing Marketing Partnerships are a Podcaster’s Solution
A team that worked hours on a podcast launch or its episodes, is often a little tired of the content by the time they press ‘publish,’ so how can retainer marketing help?
Season 2 of It Can’t Just Be Me Launches
Anna Richardson announces season two of IT CAN’T JUST BE ME. The podcast championing shame-free conversations…
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